We're the devs who do the work, not account managers who talk about it. Shopify design, development, and CRO, from your first store to Shopify Plus.
The pitch was great. The founder was on the call, the portfolio was gorgeous, the timeline sounded reasonable. Then you signed, and the founder vanished.
An account manager took over. Nice person. Couldn't answer a technical question, so every answer took three days and a meeting. Design arrived as a deck you couldn't click. The build went to whoever had capacity that month. Six months later you had a site that photographed beautifully and converted worse than the one it replaced.
You paid for a redesign. What you got was a relay race, and your project was the baton.
That is the difference between an art project and a revenue project. Art is easier to bill and impossible to grade. A revenue project shows up in average order value and conversion rate, or it didn't work.
The redesign didn't fail because design doesn't matter. It failed because the people who sold it never touched it.
FireNet has no account managers. Not to save money: because every layer between you and the person building your store adds days to every answer and takes accuracy out of every promise. So we removed the layers.
Start with the partner. The fake version is an account manager renting you attention while juniors do the work. Here, the team is profit-share owner-operators: when your store makes money, the person writing your theme code makes money. Care isn't a promise. It's the comp structure.
Then the work. Ours sits where you can inspect it: a Figma file you can open and comment in, then a staging link you can click. When we design a product page, the buy box gets decided first and the photography flows around it, because that is the order your customer decides in.
Then the outcome. The real version is a number a client puts her name on: after we rebuilt Arboria's Shopify store, average order value rose 45%. Nicole Bent says it in her own words further down this page.
None of that is because we're smarter than the last team you hired. The incentives are different. The people doing the work own the outcome.
A sharp, credible storefront on a proven theme, live in weeks.
For brands at day zero building their first real presence, and for stores that need a simple, sharp site without complexity.
Not included: Figma design beyond the homepage, mobile-specific design rounds, complex app integrations, keyword strategy or SEO content, CRO work.
Typical timeline: 4 to 6 weeks.
Custom designed around how your customers buy.
For established brands doing at least $5K a month in sales, with steady traffic and a site that's become the bottleneck.
Not included: fully custom sections throughout the site, keyword strategy and SEO content writing, Shopify Plus features, ongoing CRO work.
Typical timeline: 6 to 10 weeks.
Fully custom. Designed and engineered around your store.
For high-traffic brands, complex catalogs, and Shopify Plus stores that have outgrown what any theme can do.
Not included: the ongoing CRO program, custom app development, a monthly SEO program after launch, the accessibility compliance audit.
Typical timeline: 8 to 16 weeks.
A sharp, credible storefront on a proven theme, live in weeks.
For brands at day zero building their first real presence, and for stores that need a simple, sharp site without complexity.
Not included: Figma design beyond the homepage, mobile-specific design rounds, complex app integrations, keyword strategy or SEO content, CRO work.
Typical timeline: 4 to 6 weeks.
Custom designed around how your customers buy.
For established brands doing at least $5K a month in sales, with steady traffic and a site that's become the bottleneck.
Not included: fully custom sections throughout the site, keyword strategy and SEO content writing, Shopify Plus features, ongoing CRO work.
Typical timeline: 6 to 10 weeks.
Fully custom. Designed and engineered around your store.
For high-traffic brands, complex catalogs, and Shopify Plus stores that have outgrown what any theme can do.
Not included: the ongoing CRO program, custom app development, a monthly SEO program after launch, the accessibility compliance audit.
Typical timeline: 8 to 16 weeks.
It probably is, if you're building your first real storefront and want it sharp from day one (that's Refresh), if you're an established store doing steady sales and the site is what's holding conversion back (that's Growth), or if your catalog, integrations, or Shopify Plus setup has outgrown every theme (that's Custom).
It probably isn't, if you're shopping for the cheapest possible theme flip, or you want weekly status meetings hosted by someone who doesn't build.
Not sure which tier? That's what the call is for. Justin will tell you which one fits, including the cheaper one when that's the honest answer.
Functionality first. Layouts second. The brand work is ours.
You don't need to be a tech expert to run a successful store. That's where we come in. We learn your business and goals, then set up everything (apps, design tweaks, custom features) so your store runs exactly how you need it to.
Carley designs your pages in Figma. You comment on the real file, and nothing gets built until you approve it.
Built on lean, modern code by the people who scoped it. Staging always, so your live store keeps selling.
Add pages, features, and products without starting from scratch. Your files live in your accounts from day one.
Layout, hierarchy, and copy placement built to move the numbers a store runs on.
Carley designs your pages in Figma. You comment on the real file, and nothing gets built until you approve it.
Built on lean, modern code by the people who scoped it. Staging always, so your live store keeps selling.
Add pages, features, and products without starting from scratch. Your files live in your accounts from day one.
Layout, hierarchy, and copy placement built to move the numbers a store runs on.
Arboria hired us to redesign their Shopify store after multiple failed attempts elsewhere. Same products, same traffic, new build: custom layouts, a fresh brand identity, and better UX. After launch, average order value rose 45%.
Notice who Nicole names in her review below. Justin. Not an account manager, because there wasn't one to name. The person she talked to is the person who built it.
Figma first. Staging always. Live only on your word.
You get a Drive space and the questionnaire, then we go through it together on a strategy call with Justin and Carley. We feature map to choose the theme that secures your functionality.
Homepage first, with revision rounds on every tier. Growth adds desktop and mobile passes with rounds of their own, mobile last so the pages your customers actually buy on get the sharpest pass. Then we build behind the design on a dev theme with full internal QA, and your live site never feels a thing.
Before go-live we check your DNS for email deliverability and map everything over. After launch you get a dedicated support window for bug fixes, education, and tightening: 2 weeks on Refresh, starting at 4 on Growth and 8 on Custom. New scope gets its own quote.
When you work with FireNet, you're not passed off to some junior PM or left guessing who's doing the work. You'll work directly with our lean, high-skilled team, each one a specialist in their lane, focused entirely on your success.
Code Ninja. Builder. Project-Slayer.
The engine behind your build. Justin leads every project hands-on: writing code, solving problems, and keeping everything moving fast and clean.
Where Boring Themes Go to Become Beautiful
Carley turns bland themes into beautiful brands. Her designs feel like you, and they’re built to work beautifully with our dev team.
The Mind Behind the Machine
The mastermind behind our systems. Cole designs scalable, bulletproof tech architecture, bringing deep stability to even the most complex builds.
Bug Slayer. Code Guardian. Midnight Debugger.
Our in-house bug slayer. Elena makes sure your project launches smooth, clean, and crash-free. She breaks it before your customers ever can.
A sharp, credible storefront on a proven theme, live in weeks.
For brands at day zero building their first real presence, and for stores that need a simple, sharp site without complexity.
Not included: Figma design beyond the homepage, mobile-specific design rounds, complex app integrations, keyword strategy or SEO content, CRO work.
Typical timeline: 4 to 6 weeks.
Custom designed around how your customers buy.
For established brands doing at least $5K a month in sales, with steady traffic and a site that's become the bottleneck.
Not included: fully custom sections throughout the site, keyword strategy and SEO content writing, Shopify Plus features, ongoing CRO work.
Typical timeline: 6 to 10 weeks.
Fully custom. Designed and engineered around your store.
For high-traffic brands, complex catalogs, and Shopify Plus stores that have outgrown what any theme can do.
Not included: the ongoing CRO program, custom app development, a monthly SEO program after launch, the accessibility compliance audit.
Typical timeline: 8 to 16 weeks.
A sharp, credible storefront on a proven theme, live in weeks.
For brands at day zero building their first real presence, and for stores that need a simple, sharp site without complexity.
Not included: Figma design beyond the homepage, mobile-specific design rounds, complex app integrations, keyword strategy or SEO content, CRO work.
Typical timeline: 4 to 6 weeks.
Custom designed around how your customers buy.
For established brands doing at least $5K a month in sales, with steady traffic and a site that's become the bottleneck.
Not included: fully custom sections throughout the site, keyword strategy and SEO content writing, Shopify Plus features, ongoing CRO work.
Typical timeline: 6 to 10 weeks.
Fully custom. Designed and engineered around your store.
For high-traffic brands, complex catalogs, and Shopify Plus stores that have outgrown what any theme can do.
Not included: the ongoing CRO program, custom app development, a monthly SEO program after launch, the accessibility compliance audit.
Typical timeline: 8 to 16 weeks.
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45 minutes with Justin. You show us your store and tell us what's wrong with it. We tell you which package fits and what custom scope discovery would likely find. You ask the awkward pricing questions and get answers with numbers. And if we're not the right team, we say so on the call and point you somewhere better. There's no deck waiting for you and no sales rep to follow up, because we don't have either.
FireNet Designs is a verified Shopify Partner, featured in the official Partner Directory. Since 2022, we’ve delivered lightning-fast Shopify design, development, SEO, app builds, and more: 4x faster, at half the cost. No fluff, no middlemen, just results. The Anti-Agency for brands that want growth, not delays.
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