Mobile Tech Lab (Branding)

When Daniel from Mobile Tech Lab reached out, the goal was clear: rebuild the brand from the ground up to reflect the quality and professionalism of their services. The challenge? Crafting an identity that inspires trust in a space where tech repair often feels like a gamble.

Working closely with our in-house designer Carley, we didn’t just slap on a logo—we built a cohesive brand system rooted in strategy. We defined their core identity: Mobile Tech Lab needed to represent power and safety, while also feeling accessible and friendly to everyday customers. From the typography to the color palette, every piece of the design system was intentional.

The result was a brandbook that outlines a clear, scalable identity—without being overbearing. It speaks visually and emotionally to what customers care about most: trust, speed, and simplicity.

Without giving too much away, the new identity unifies their service offerings—repair, upgrades, insurance, device swaps, and more—into a flexible system that’s instantly recognizable and totally reliable. This isn’t just a rebrand. It’s a repositioning.

Mobile Tech Lab is now equipped not just with sharper visuals, but with a brand that can grow alongside its ambitions.

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